Type
Internal restructuring
Country
World
Region
Location of affected unit(s)
Sector
Manufacturing
(20 - 21) Manufacture of chemicals and pharmaceuticals
20.4 - Manufacture of washing, cleaning and polishing preparations
20.42 - Manufacture of perfumes and toilet preparations

1,000 jobs
Number of planned job losses
Job loss
Announcement Date
30 November 2011
Employment effect (start)
1 January 2012
Foreseen end date
31 December 2013

Description

Beiersdorf, a German cosmetics company, will cut up to 1000 jobs globally. The company announced that it is to realign its structure and processes towards a more decentralized approach. 230 jobs will be cut in Germany alone (see here); the other jobs will be cut worldwide.

Beiersdorf has around 18,000 employees worldwide. It is the manufacturer of the skin care brand NIVEA, amongst others.


Citation

Eurofound (2011), Beiersdorf, Internal restructuring in World, factsheet number 73215, European Restructuring Monitor. Dublin, https://dev.eurofound.europa.eu/restructuring-events/detail/73215.